We Went Beyond Greens with Saladworks to Make an Incredi-bowl Launch
We partnered with Saladworks to launch their new product — Saladworks grain bowls — the company’s first new entrée in 30 years. We put our Make Today Incredi-bowl branding to work and created a cohesive multi-channel campaign, from in-store to out of home, loyalty and social media. Our Twitter and Instagram grain bowl giveaways resulted in over 240% growth in engagement within weeks. An incredi-bowl launch, indeed.